Tag Archives: social media

A Busy Week Of Speaking On Email Marketing: #adtechNY and #AAeM2012

  This week is packed full of me speaking at 2 large industry events and I invite all you to come and join me as I speak both at adtech and The All About Email Virtual Conference.  I am excited to be speak at both of these great events about a few topics that are […]

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What I Learned This Summer – An Intern’s Perspective on Email Marketing

My time here at Trendline went by way too fast. I am grateful for the people I worked with and learned from. I came into Trendline as an individual who knew little about email marketing programs but am leaving as a new man. I would like to personally thank every member of the Trendline family […]

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Email From A Fresh Perspective

The New Intern… My name is Cynthia Velasco and I am one of the new interns here at Trendline Interactive.  In August I will be a senior at The University of Texas at Austin, studying marketing and advertising. I have been lucky enough to have my first taste of the “real world” here at Trendline. I have gained […]

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A Perfect Opportunity For Humanized (err…doganized) Content

Doggyloot is a daily deals site for pups and their people. I first learned about them awhile ago and decided to subscribe to their email program just to see what sorts of emails I would get.  Being a dog owner, I am very attached to my pooch and want him to feel loved and cared […]

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The Best Marketing Advice I Ever Received, and the Best I Ever Gave.

I had the distinct pleasure and honor of contributing to a new white paper that I would love for you to read and comment on.  It comes from our  friends and colleagues over at Silverpop and its called: The Best Marketing Advice I Ever Received, and the Best I Ever Gave: 5 Experts Share Their […]

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The Trendies – Black Friday Winners: Part 3

In part 3 of our Trendie Series, I want to highlight a couple of emails with a social flair.  Social flair is not something to mess around with if you don’t know what you are doing or if your audience is not social savvy.  That said, these organizations did a little something different and whether […]

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Privacy Policy Changes Need Love Too.

In many organizations there tends to be a lot of moving parts in many areas of the company. One such moving part which doesn’t seem to garner that much attention internally is when companies make changes to their privacy policy to better reflect their strategy as it relates to tracking and targeting. When changes are […]

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The October Trendie goes too….

Over the last 13-15 months, many brands have been sending emails to build fans and followers in the social channels.  Social Experts and studies have confirmed that just because you have a large fan or follower base does not guarantee loyalty or even consistent brand awareness. Companies have sent and continue to send dedicated emails […]

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Leveraging Social Media for Email Acquisition – 3 Simple Tips

Nearly every email conference, white paper, blog post and webcast today is focused in some part on the use/leveraging the power of social media. Social CRM scares the heck out of marketers and its especially true when you start talking about the ability to integrate your social strategy with your email marketing efforts. Flip the […]

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